Making dough... affiliate style
Preselling Basics
Okay... pay attention 'cause here's what generally separates the men from the boys when it comes to affiliate marketing.
Traffic is one thing... but what you DO with your traffic is another.
Your whole goal is to not only increase the number of people that click through your affiliate link to go to the site... but to also INCREASE the likely hood that your people will buy as well.
Here is a simple preselling formula:
1. Decide what you are going to write or review that coincides with both the tone of both YOUR site and the site that you're sending traffic to. Now, this DOESN'T mean that you have to do a REVIEW of the product.
In fact, sometimes doing a review actually decreases the buying temperature of your traffic because the "secret" has been revealed. You'll have to test this out.
2. During your presell, don't give out ALL of the relevant information about the product. Think of a presell as a "teaser" to increase curiosity. Again DON'T give away the farm.
3. It helps to come into the presell with two distinct things. First, you want to convey a skeptical attitude or an "it's about time" attitude. The second one works really well for this product because everyone KNOWS that they work out to "score" more, but no one ever admits it.
So you could come in with the premise of... "It's about time that someone came out into the open and shed some light on to a subject that everyone knows about, but no one will admit."
The second thing that a presell MUST have is a sense of AUTHORITY. You have to convey that you KNOW what you are talking about one way or another through using the product, seeing someone ELSE get results with the product, or that you understand the "methodology" of how the product works.
4. You have to "close" your visitor. Most people do a weak... "you should check this out... it's pretty cool" close. Whatever.
Your close needs to have a strong emotional "get your ass over to this site if you know what's best for you" type of close.
For example, something like:
"I gotta tell you, I'm happy that I didn't write this product off from the get go because I would have really missed out on (benefit), (benefit), and (benefit).
And, it's you're like me (and I'm sure you are)... then getting (benefit) and (benefit) in check would mean everything to your (name ideal result).
So, that being the case, get over to (site) name before they raise the price (I heard that through the grapevine).
5. Tell a story. Build some storytelling into your presell that people can relate to. Get them more "involved" in your presell. The more they read... the higher your chances of them buying are.
Okay... those are the steps... here's how I would approach a review of the Adonis Effect.
1. I would start out by saying something along the lines of how I hate when people try to tell me that looks don't matter... and how I hate it because these same people never have any women... so what do they know.
I would talk about how people tend to exaggerate results and that most of the "Hot Babes" that guys talk about really aren't that hot.
Then, I would probably pull one of the launch emails from the "email" section (because they convert and do a good job of "selling" the product from a different point of view... and tell your readers that you just got this email from your buddy (list email with your affiliate links embedded) and you had to do some research on it because it sounds a little to good to be true.
I'd then ask a few questions that the readers would want to have answered like:
1. Will the adonis effect help out the frustrated guy that can't get any dates?
2. Will it help newbies AND advanced people?
3. Is it all that it's cracked up to be?
Here's were you build some suspense.
Then, I'd concoct some crazy little story about how I got my hands on it... OR... I would say that I'm going to be getting it tomorrow and you should too.
Here are two examples... notice how I TEASE in each one... albeit in different ways.
Top Secret Fat Loss Secret
Art Of Approaching Women
Notice that BOTH of these are a little different and use different styles... one uses the "email" approach... one uses the "bash" approach.
Both of these pages pull in over $1000 in affiliate commissions per month.
Traffic is one thing... but what you DO with your traffic is another.
Your whole goal is to not only increase the number of people that click through your affiliate link to go to the site... but to also INCREASE the likely hood that your people will buy as well.
Here is a simple preselling formula:
1. Decide what you are going to write or review that coincides with both the tone of both YOUR site and the site that you're sending traffic to. Now, this DOESN'T mean that you have to do a REVIEW of the product.
In fact, sometimes doing a review actually decreases the buying temperature of your traffic because the "secret" has been revealed. You'll have to test this out.
2. During your presell, don't give out ALL of the relevant information about the product. Think of a presell as a "teaser" to increase curiosity. Again DON'T give away the farm.
3. It helps to come into the presell with two distinct things. First, you want to convey a skeptical attitude or an "it's about time" attitude. The second one works really well for this product because everyone KNOWS that they work out to "score" more, but no one ever admits it.
So you could come in with the premise of... "It's about time that someone came out into the open and shed some light on to a subject that everyone knows about, but no one will admit."
The second thing that a presell MUST have is a sense of AUTHORITY. You have to convey that you KNOW what you are talking about one way or another through using the product, seeing someone ELSE get results with the product, or that you understand the "methodology" of how the product works.
4. You have to "close" your visitor. Most people do a weak... "you should check this out... it's pretty cool" close. Whatever.
Your close needs to have a strong emotional "get your ass over to this site if you know what's best for you" type of close.
For example, something like:
"I gotta tell you, I'm happy that I didn't write this product off from the get go because I would have really missed out on (benefit), (benefit), and (benefit).
And, it's you're like me (and I'm sure you are)... then getting (benefit) and (benefit) in check would mean everything to your (name ideal result).
So, that being the case, get over to (site) name before they raise the price (I heard that through the grapevine).
5. Tell a story. Build some storytelling into your presell that people can relate to. Get them more "involved" in your presell. The more they read... the higher your chances of them buying are.
Okay... those are the steps... here's how I would approach a review of the Adonis Effect.
1. I would start out by saying something along the lines of how I hate when people try to tell me that looks don't matter... and how I hate it because these same people never have any women... so what do they know.
I would talk about how people tend to exaggerate results and that most of the "Hot Babes" that guys talk about really aren't that hot.
Then, I would probably pull one of the launch emails from the "email" section (because they convert and do a good job of "selling" the product from a different point of view... and tell your readers that you just got this email from your buddy (list email with your affiliate links embedded) and you had to do some research on it because it sounds a little to good to be true.
I'd then ask a few questions that the readers would want to have answered like:
1. Will the adonis effect help out the frustrated guy that can't get any dates?
2. Will it help newbies AND advanced people?
3. Is it all that it's cracked up to be?
Here's were you build some suspense.
Then, I'd concoct some crazy little story about how I got my hands on it... OR... I would say that I'm going to be getting it tomorrow and you should too.
Here are two examples... notice how I TEASE in each one... albeit in different ways.
Top Secret Fat Loss Secret
Art Of Approaching Women
Notice that BOTH of these are a little different and use different styles... one uses the "email" approach... one uses the "bash" approach.
Both of these pages pull in over $1000 in affiliate commissions per month.
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© 2009 Created by Brad "Angel Eyes" on Ning. Create a Ning Network!
